Meet Our Leadership Team
RIC MILITI
CEO/EXECUTIVE CREATIVE DIRECTOR
Ric Militi is a distinguished figure in the marketing and advertising world, renowned for his creative acumen and visionary leadership. With a career spanning over 38 years, Ric has made a significant impact on the arts and entertainment industries, consistently delivering groundbreaking marketing strategies and campaigns that have left an indelible mark.
Ric commenced his journey by founding The Ad Group in 1990, specializing in entertainment marketing. His clientele included iconic names like Universal CityWalk, Warner/Chappell Music, the Peninsula Hotel of Beverly Hills, Academy of Motion Picture Arts & Sciences, Beverly Wilshire Hotel, the city of Beverly Hills, and United Paramount Network (now the CW).
In 1994, Ric merged The Ad Group with Eisaman, Johns and Laws (EJL), one of the west coast’s largest advertising agencies. Beginning as an Executive Vice President, he swiftly rose to become the agency’s President. EJL focused on brand advertising, granting Ric the opportunity to work with global brands like the Rio All-Suite Hotel & Casino, Pennzoil, Corona, Neutrogena, Kahlúa, and Giorgio Perfume.
Following his tenure at EJL, Ric established RMO Marketing Agency in 2000, maintaining a prestigious client roster, including the Rio All-Suite Hotel & Casino, Aladdin Resort Casino, Merv Griffin Hotels, and DreamWorks/SKG.
In 2004, Ric embarked on an exceptional endeavor, creating and overseeing an in-house advertising department for Valley View Casino, a startup casino in San Diego. Under his guidance, the casino evolved into one of the nation’s most respected Native American casino brands.
In 2012, Ric leveraged his extensive experience to launch InnoVision Marketing Group, an “Anti-Agency®” concept aimed at delivering superior marketing services. Today, InnoVision is one of San Diego’s largest agencies, serving clients across the nation.
However, Ric Militi’s vision extends far beyond domestic borders. With a global perspective and a relentless drive for excellence, he aspires to elevate InnoVision Marketing Group into a worldwide brand powerhouse. His unwavering commitment to creative marketing solutions and client satisfaction has positioned InnoVision as a company poised for international expansion, set to make a substantial impact on the global stage. As Ric continues to pioneer innovative marketing strategies and contribute to the evolution of the arts and entertainment industries, InnoVision’s journey is set to become a remarkable chapter in the annals of international marketing success.
Beyond his professional achievements, Ric is also an inspirational speaker, addressing major corporations and universities, delving into the intricacies of corporate and personal branding.
Ric’s commitment to the community is commendable, as InnoVision works with several nonprofit organizations such as Fresh Start Surgical Gifts, Solutions for Change, Fentanyl United Crisis Coalition, and National Native American Human Resources Association, showcasing his dedication to making a positive impact on society. Ric illustrious career exemplifies his unwavering dedication to creativity, innovation, and the advancement of marketing, branding, and the arts and entertainment sectors.
BRANDS RIC HAS REPRESENTED INCLUDE:
ALYSSA ORTEGA
Sr. Vice President/Media & Client Services
GISELLE CAMPOS
Sr. Vice President/Sr. Creative Director
At InnoVision Marketing Group, Giselle holds the role of Senior Vice President and Senior Creative Director, overseeing Creative Strategy for all accounts. She manages relationships with clients like Huey Magoo's, Island Fin Poké Co., Krak Boba, La Boulangerie Boul’Mich, and more. Giselle leads Creative Direction, Copywriting, Design, and the agency's Hispanic Marketing Division. Her contributions have been instrumental in transforming the agency from a traditional media firm into a comprehensive marketing powerhouse, with full-service web and digital capabilities. Giselle's deep understanding of diverse marketing channels, her embrace of new technologies, and her creative expertise make her an essential collaborator in the marketing landscape.